"Nike SB is proud to announce the global launch of the Zoom Paul Rodriguez 4 on 8/21/2010. This year we brought Paul to New York to hit the streets and spend time in the studio with one of his idols, hip-hop legend NAS. The result is a 60-second commercial, directed by Nike SB’s own Jon Humphries, following Paul’s journey through iconic New York City skate spots, accompanied by music and a voiceover from Nas." - Nike

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Chris Keeffe sits down with Alex Corporan to talk about the soon to be released NYC skate photography book Full Bleed.

[Read More]

Nike SB May shipment has arrived including a bright orange Bruin,grey&black versions of the Blazer&Dunk Mid, as well as a purple&black Dunk Hi.

Check It Out! @ DQM





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Hopefully you've been following closely....here's the third and final episode of Nike SB’s “Don’t Fear the Sweeper”. Picking up where they left off in part 2, the crew finishes up business in New York and then heads to Pennsylvania and Miami with a final stop in Texas. Enjoy!

*Previous:"Dont Fear the Sweeper" Tour Pt.1 , Pt.2




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Part Two of Nike SB don’t fear the sweeper has now been released. It begins with Brad Staba challenge on Koston to land 18 tricks in 10 minutes from the trailer we saw earlier. Check out the video and the SB team in Virginia, New York, Chicago, Connecticut.




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Part 1 of the “Don’t Fear the Sweeper Tour” is now live. This premier portion covers the first leg of the Nike SB Tour with stops in Denver, Kansas City, and Minneapolis, featuring plenty of hot clips from the SB team including new riders Cory Kennedy and Eric Koston. Part 2 drops January 25th. Enjoy!




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Nike SB has yet again re-worked the popular Blazer model in a new colorway. With a striking combination of colors, the Blazer is given a red and black suede upper with a white midsole and swoosh, the release also comes with two pairs of matching laces. Get em at Kasina












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Here's a look at the UCLA-esque colourway of the new nike sb blazer, created from golden yellow suede uppers, white midsole and laces, with a deep blue leather heel, swoosh and matching alternative lace set. The shoe already nicknamed the ‘Gold Leaf Blazer’ from leaks back in August ‘09. They are now available at Kasina

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Nike SB launches a new trailer for their brand’s “Don’t Fear The Sweeper” Tour Video. This was filmed during last Fall’s US Tour, the video will be released in 3 parts on their Web site, with part one premiering on January 11th, 2010. Be sure not to miss that....Enjoy!




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You’re looking at the a bonus video from Nike SB’s production "Debacle". As you’d expect, the mini-feature is dominated by street skating through the US, all the while rocking an array of Nike SB model sneakers. Filmed and edited by Joey Digital, check out this video.

PREVIOUS:Nike SB Debacle [Behind The Scenes]

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With much success and the third installment of Paul Rodriguez's third sneaker, Nike Sb has produced a commercial entitled "Today Was a Good Day" which will air during NBC’s national broadcast of the Maloof Money Cup, this Sunday, at 11am PST/2pm EST. Not tryna wait till tomorrow??? well just check it out HERE. Oh and a little somebody makes an appearance...not gonna ruin it for you tho.

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Not gonna lie to you...no matter what they say, I definitely think of that "High Grade" [Weed] when I hear about theese LOL. Theese are some creative kicks from the July '09 collection.

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Get a behind the scenes look at the Nike Sb all-HD film "Debacle" including interviews from the guys over at Nike SB as well as production people from the film.

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Concepts Blue Lobster Interview SD from Dennis Carroll on Vimeo.

The people over at Nice Kicks chop it up with the dudes behind the Blue Lobster x Concepts collabo, take a look.

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Take a look at the July Nike SB's that have already hit UK retailers. Lookin sweet to me. Get more of the LO-DOWN @ Nike SB

The wait is OVER because yout can now view the Blue Lobster SB's that will be realeasing @ Concepts June 10th 09' at 11am! More info below for those who aint been followin that closely.

!Blue Lobsters!

Sweet look right? Yea i said the same thing LOL , Get your kick game up with theese SB's right here![ps. I fuck with this colorway]

Take a look at some of the Nike SB April 09' Collection...Lookin good, don't you think?

Not too clear from the photo, and not much known about the collabo so far but trust me...We will keep you in the loop on this one!!!

Nike SB boxes over the years have been a big deal...And now the Gold box's time is up, because Nike SB are sendin u them hot new kicks in these Blue & White boxes. Be on the lookout for other changes with the SB brand. Oh and I must say...I like the new box myself. hahaha

Take a look at these overdue realeased SB's with a familiar Gucci look. Dropping Sometime this year.